Why Small Businesses Crash and Burn Online The internet is the perfect platform for small businesses to compete with big brands. Audience reach, social sharing and unlimited sales and marketing opportunities have leveled the playing field between big and small companies. Still, a surprising percentage of small businesses have remained on the sidelines. Either they don't have an online marketing strategy or the one they're using is inadequate, and therefore unsuccessful. So why are some smaller companies not taking full advantage of this potent and indispensable marketing tool? Small business owners often think they can't afford an effective marketing plan. What if small businesses aren't on a small budget? And even if they find an affordable provider, how can they understand what they're getting for the money? Many internet services companies are geared towards a larger clientele and can charge a heavy amount per month. That’s out of reach for the small

Why Do We Need Social Media Marketing For Our Business. A long time ago when businesses wanted the market to expose their products or service to the public, the most viable options were print marketing or television and radio advertising. Websites were slowly started establishing their way into the mainstream for business, and people were without hesitantly boarding the internet train one-by-one. Fast forward to 2017 and the ways in which businesses can market to their customers have changed very tremendously! Websites for businesses are now more than mainstream, they’ve become a necessity for business purpose. Millions of customers were using search engines to find everything they need to know about a business before even making a purchase. Videos were the new shiny attention-getters and anyone who has a Twitter or Facebook account to keep up with their friends, acquaintances, and near and dear ones. With all of these rapidly-made new advancements in technology, has opened

  HOW DO SOFTWARE HELP IN GST  INVOICE SYSTEM? Invoice Software for Small Business Owners in India GST invoice Software will be the most initial requirement for  any small or big business owner  after the implementation of Goods and Service Tax (GST) in the country. After 1st July 2017, every business will need a new invoice management system, which should be working according to the new tax regime of India. For this, many companies like ClearTax, Tally, and Marg Accounting has introduced their new billing software, which has been developed completely based upon the new Goods and Service Tax guidelines. Meanwhile, Boolment has also developed a  new GST billing software  named as Invoice of GST. The Invoice of  GST has been entirely developed as per the new tax guidelines by the Government of India. Moreover, the software has been built using the most secure programming language Java (Cloud) and .NET Platform for desktop version while also possessing a variety of feat

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